HPP (hight pressure processed) units operate with water pressures up to 87,000 PSI or up to 6,000 BAR. Live lobsters are placed into an HPP chamber for a normal 6-10 minute operating cycle, the pressure compresses the meat within the lobster shell breaking the bond of the connective tissue and meat to the external shell. This results in 100% extraction of the meat from the shell completely intact with virtually no damage. Vacuum packed in thermoformed bags and no additives in the final product. Raw shelled lobster allows for exact cooking times for claws and tails separately to achieve the perfect texture and flavour.
HPP processing is one of only 2 methods currently approved by the WWF (World Wildlife Fund) and PETA (People for the Ethical Treatment of Animals) to process a lobster.